Founded in 2005, the Museum of Contemporary Art Shanghai, known as MoCA, is an independent art institution situated in the heart of Shanghai in People’s Park. With the vision of housing the finest art assets of the century, MoCA is committed to building a platform for artists worldwide to display their works while being a window for the domestic public to appreciate the avant-garde art and design at home and abroad. As a platform fountaining young artists as well as an exhibition space promoted by the museum, MoCA Pavilion was founded in 2015 as a joint force to make MoCA the real People’s Art Museum, devoting to an air of unparalleled and inclusive cultural climate across Nanjing West Road—the prime location of central Shanghai—and an image of the metropolitan human landscape of the modern city.
“Cross+” headed the development of MoCA, focusing on art instilling lives to achieve a new artistical ecology featured by diversity and integration. This concept pioneered the city’s virgin soil of fashion exhibitions for internationally renowned names, hosted exhibitions like Art On Motion: Chinese Contemporary Art Meets the BMA Art Cars, Van Cleef & Arpels, Timeless Beauty, Salvatore Ferragamo Evolving Legend 1928-2008, Culture Chanel, Esprit Dior, and others, and bred “Fashion Academy” and several fashion programs based on talks, forums, and workshops. Furthermore, MoCA managed to hold new-era exhibitions such as Inspiration in Focus, Mindless Temple, and Do You Copy, bridging dialogues between art, science, and philosophy. Moreover, when animation aesthetics goes viral among the young generation, MoCA curated Animamix Biennial, through cooperation and communication, presented the distinct aesthetics and cultural traits of contemporary art under the influence of animations and comics.
MoCA keeps nurturing the art into all works of life, acts on the development concept of “An Art Museum without Wall”. Collaborated with communities, the museum leads ARTS MOMENTUM and other public programs like urban landscaping, art workshops, and non-profit lectures connecting historical background and cultural landscape to enlighten the public appreciating and practicing the art and design. Simultaneously, various high-quality educational programs are provided onsite while in-depth collaboration with experts in different areas is celebrated. People from different fields are invited in line with related exhibitions to advance the subjects. Undertaking the responsibility of art, MoCA powers the society with positivity; centering around the city, the museum deepens the engagement between the art museum and students and schools by bringing the museum to the campus, making MoCA “An Art Museum without Wall”.